Uppbeat rockets to 1 million user milestone powered by the booming YouTube & creator economy in 2022

• The pioneering UK music platform for creators hits 1 million users in 20 months
• Uppbeat’s growth has been driven by huge increase in creators worldwide
• This major user milestone follows $6.15M investment earlier in 2022
• “Content creators are truly shaping modern culture and it’s inspiring to see Uppbeat playing its part.” – Lewis Foster, Co-Founder & CEO.

Uppbeat has hit 1 million users, with the music platform for creators enjoying 175% user growth in 2022. The major milestone confirms an impressive sophomore year for the pioneering startup based in Leeds, UK.

Since launching in January 2021, Uppbeat has capitalized on a booming creator economy that has seen 300% growth across core platforms YouTube, TikTok, Instagram and Twitch, with an estimated 200 million creators worldwide.

As the first music platform built entirely for creators, Uppbeat offers a curated catalog of music to use in video, podcast and live-stream content as well as its own tailored solution to protect creators from music copyright issues. 

Safeguarding creators’ ability to monetize their content has been key to Uppbeat’s growth at a time when people are turning to social media as more than just a side hustle. For example, YouTube alone supports the equivalent of 425,000 full-time jobs through ad-revenue and partnership opportunities generated through the platform.

Having hit its first million users, Uppbeat is targeting an even greater share of the flourishing creator market. Following its $6.15M first round of funding earlier in 2022, the UK startup is currently hiring for positions, expanding its music and sound effects libraries, and planning a suite of new creator-focused platform features.

Lewis Foster, CEO, Uppbeat said: “Reaching 1 million users in just 20 months and seeing Uppbeat resonate with so many incredibly talented, creative & influential people is amazing. Content creators are truly shaping modern culture and it’s inspiring to see Uppbeat playing its part.  

“Music plays such a big role in video content, but for a long time it’s been a serious pain-point for creators due to navigating copyright issues & licensing legalities. To think our userbase has already doubled since our Series A earlier this year shows that Uppbeat is proving a hit with both creators and musicians. 

“Looking ahead, we have a pipeline of exciting plans for Uppbeat, all focused on our mission of empowering content creators worldwide. We’re amassing fascinating data on how content creators are using music, and we’ll leverage this increasingly to help make Uppbeat the go-to platform for creators everywhere.”   

-ENDS-

About Uppbeat

Uppbeat is a pioneering free music platform for YouTubers and content creators that guarantees no YouTube copyright issues or demonetization of content. Headquartered in Leeds, UK, and owned by Music Vine Limited, Uppbeat launched in 2021 with a curated catalog of top beatmakers and indie artists. https://uppbeat.io/

MEDIA KIT